Keracare Humecto Creme Conditioner helps correct AND prevent moisture loss due to exposure to chemicals. It helps prevent brittleness, breakage AND splitting. Hydrates AND humectifies. Detangles for easy combing. Adds shine. Eliminates static charge. DIRECTIONS: Apply generously to freshly shampooed hair. Comb through AND cover hair with plastic cap. Leave on for 15-20 minutes. Rinse AND style.